fashion accessories & jewellery: design & management - ed.12

DIPARTIMENTO DI DESIGN

Today, accessories make fashion. Shoes, jewellrey, handbags, and hats are icons of style and taste, symbols of distinction and identity, and witnesses of the made in Italy quality. For this reason, the major fashion brands always give more importance to accessories in their multiple interpretations requiring dedicated professionals. Therefore, the theoretical training in the classroom alternates with case studies and practical activities in the field, leading to the achievement of a fundamental objective: the acquisition of specific methods and techniques to face the world of work. The Master in Fashion Creation: Accessory Design & Management is addressed to junior profiles of a 'hybrid' character, with the ability to combine specific design skills on particular product categories of the accessory supply chain (from jewellery to footwear, handbags, up to eyewear and hats), together with a knowledge of production processes and management and communication strategies. The robust specialization is typically acquired after several years of work experience and traditionally not trained within academic courses. The Master represents, therefore, an accelerator of specialized skills, able to make profiles immediately operational in a business context.

The Master is designed to join creativity and strategy, design and management, experimentation and tradition, technology and craftsmanship, providing methodological tools and skills to train professionals, with applications ranging from product design to brand management. The Master trains professionals who, with different skills, can contribute to the creative and strategic phases within the fashion accessory sector: from design and collection development to brand management. These figures integrate multidisciplinary skills (design - management - communication), which are in great demand by fashion companies and are usually not covered by traditional academic paths, primarily only oriented towards one disciplinary field. Within the world of fashion accessories, these professionals can lead and coordinate brand management processes, from the declination of the brand language on the different lines to the planning and development of accessory collections, up to the management of the product communication process.

The Specialising Master is open to applicants who have a university or academic degree (Laurea, equivalent to a Bachelor of Science) or a Laurea Magistrale (equivalent to a Master of Science) in Architecture, Engineering and Design, and to applicants with equivalent qualifications. For applicants holding foreign degrees, the equivalent qualifications of the respective university systems will be considered

Milan

Director: ALBA CAPPELLIERI

Co-Director: LIVIA TENUTA

POLI.design S.c.r.l.

VIA DON GIOVANNI VERITÀ, 25

20158

MILANO

dott.ssa ELISA PICCINI

0223997225

selezioni@polidesign.net