strategic design for innovation and transformation flex - ed.3

DIPARTIMENTO DI INGEGNERIA GESTIONALE

The cultural project at the base of the Master aims at intercepting a growing demand - from big corporations and companies operating in management and design consulting - of professional profiles able to combine analytical skills with competences related to the organization of creative resources and to the interpretation of strong and weak signals instrumental to the development of new product-service solutions. The project is centered on an emerging disciplinary domain that sees the intersection of the disciplinary fields related to innovation management, creativity management and the development of physical, digital and service solutions. The didactic project is based on different forms of knowledge transfer and the basic principles of "project based learning" and "design pedagogy". Specifically, the project makes use of teaching methodologies that include: i) lectures (in synchronous and asynchronous mode); ii) focused discussions and seminars centered on the development of business cases; iii) workshops conducted with industrial partners for the development of scenarios and innovative concepts related to sectors where design is becoming a novel source of competitive advantage; iv) the acquisition of specific knowledge "on-site" that provides for the immersion of learners in international cultural contexts where design plays the role of induction of innovations and/or of development of new entrepreneurial forms.

The Master aims to create professional figures - particularly required in this historical moment by both large and medium-sized companies and consulting firms with the aim of combining analytical-managerial skills with design and creative aptitudes and skills relating to the product-system. Specifically, the outgoing profile will be able to: organize the process and creative resources; support the "problem framing / reframing" activities that characterize the processes of innovation and transformation; interpret behaviors traced through qualitative research and data collected through quantitative research; enhance the opportunities offered by new technologies through the design and development of innovative applications; stimulate, activate and manage transformation processes through the engagement of creative resources.

Candidates with Bachelor or Master of Science can be eligible. Equivalent foreign qualifications from their respective University Systems will be considered.

Milan

Director: CLAUDIO DELL'ERA

Co-Director: MICHELE MELAZZINI

POLIMI Graduate School of Management (MIP Politecnico di Milano – Graduate School of Business Società Consortile per Azioni)

ED. 26/A VIA LAMBRUSCHINI 4C

20156

MILANO

VALENTINA ARMINI

0223992820

infoexecutivemasters@gsom.polimi.it